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Singer Clara's 'Parasite' Music Video Shot with Blackmagic URSA Mini 4K by TruLove Post
Singer Clara's 'Parasite' Music Video Shot with Blackmagic URSA Mini 4K by TruLove Post
In the music video for her single "Parasite," singer Clara takes a unique approach. The song is about a girl who repeatedly tries to steal her friends' lovers, like bees who try to steal the honey bee's honey. Clara uses the music video not as a storyline for the lyrics, but as a message and a warning to the offending girl, while also expressing the feelings and confusion one goes through when trying to understand why someone would act that way. Read More

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Featured News:
ASSIMILATE Releases SCRATCH v8.5 Update, Supporting RED's New 8k Weapon Helium Sensor and 8k VistaVision
ASSIMILATE Releases SCRATCH v8.5 Update, Supporting RED's New 8k Weapon Helium Sensor and 8k VistaVision
Always at the forefront of post-production support for the latest RED digital camera formats (www.red.com), ASSIMILATE's SCRATCH 8.5, build 909, now includes support for RED's new 8K Weapon Helium Sensor, as well as the 8K Weapon VistaVision-sized Sensor (full frame). Support includes the Log3G10 gamma space and REDWideGamutRGB color space. Read More
Feature:
Digital Colorist Dave Franks Discusses VR Post-Production for Jaunt's "Pure McCartney VR"
Digital Colorist Dave Franks Discusses VR Post-Production for Jaunt's
Digital colorist Dave Franks enjoys helping to deliver bleeding-edge projects, like director Tony Kaye's VR experience: "Pure McCartney VR"- a five-part series of stereoscopic virtual reality (VR) experiences, produced by Jaunt Studios. Innovation in the delivery of musical content has been a passion for Paul McCartney, so the VR space was a perfect medium for him to collaborate with director Tony Kaye and Jaunt to release these episodes. Each one of them is a unique vignette of McCartney discussing the origins of some of his most iconic music and other anecdotes within environmental montages of his artwork, photographs, and related imagery. Read More
Feature:
Using Wireless Technology to Track Inventory
Using Wireless Technology to Track Inventory
Construction sweeping business LoRe Sweeping cleans up its bottom line with fleet-management software. Read More
Video:
Media Medic: Google Accounts
 Media Medic: Google Accounts
the media medic tell us how to get a good account for your business Read More
Interview:
An Interview with Digital Video Producer and Director Edward Payson
An Interview with Digital Video Producer and Director Edward Payson
I had the pleasure of working with Edward Payson when he was directing the comedy-horror short film, Dinner with the Dwyers. He's been a working director in the entertainment industry for seven years and has directed short films, feature films, commercial spots, infomercials, webisodes and documentaries. The recent documentary he just finished is Our Friend - Jon - The Documentary about his friend who passed from Sickle Cell Anemia. Read More
Project Profile:
The Clock is Ticking
The Clock is Ticking
An hour can fly by quickly when making a film but the team at indie production house Photon Harvest Productions is making the most of it. In their new One Hour Short Film Experiment, the Photon Harvest team is creating a series of compelling, polished short films that all have one thing in common - each part of the production and post production process was limited to an hour. An hour to write, an hour to shoot, an hour to edit, an hour to color grade, an hour to sound mix - the clock is certainly ticking away. Read More
Video:
SoundCloud Founders Are Reportedly Trying To Sell The Service For $1B
 SoundCloud Founders Are Reportedly Trying To Sell The Service For $1B
Investors have been looking to sell the music-streaming company for a while. Read More
New Release:
Red Giant PluralEyes 4.1
Red Giant PluralEyes 4.1
Introducing Red Giant PluralEyes 4.1, a Free Update to the World's Best Audio/Video Syncing Tool EDIUS Pro support. A new music video workflow. Support for GoPro spanning media. Batch clip deletion and the ability to turn off automatic drift-correction. The best sync just got better. Read More
Feature:
Pixar's Universal Scene Description
Pixar's Universal Scene Description
With this initial release, Pixar is opening up its development process and providing code used internally at the studio. USD provides a rich and powerful toolset for reading, writing, editing, and rapidly previewing 3D scene data. With many of its features geared towards performance and large-scale collaboration among many artists, USD is ideal for the complexities of the modern pipeline. One such feature is Hydra, a high-performance preview renderer capable of interactively displaying large data sets. Read More
Video:
Around the world in a solar plane
Around the world in a solar plane
Solar Impulse 2 makes history as the first solar-powered plane to circumnavigate the globe. Read More

iPi Motion Capture brings history to life
History buffs who have wondered about witnessing great moments in time are one step closer thanks to Toronto-based mobile content developer  AWE , t Read More
 
iOgrapher before Holidays
It's this time of year that we usually start to think about what to get each other for a holiday gift. This year, with all of the different siz Read More
 
Trapcode Suite 13 Powerhouse includes new Trapcod...
Out now:  Trapcode Suite 13, an upgrade to the industrys most essential tools for creating motion graphics and visual effects in Adobe After Effects. Read More
 
Autodesk Subscriptions & Mac OS
This is great news for the ebb and flow of work that moves through a studio.  Autodesk is offering subscription models for Flame software. Moreover Read More
 
El Capitan if you dare... Digital Anarchy updates
Digital Anarchy has updated their plugins for the intrepid who have decided to upgrade to El Capitan in production. (yecch) Check out the DIGITAL Read More
 

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Case Study:
Tale of Design Tale of Design - Molding Apple Computers for Digital Design and More
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Focusing on Creativity and Relationships with Events United and Blackmagic Design Focusing on Creativity and Relationships with Events United and Blackmagic Design
Feature:
Content Insider #481 - Not Really Content Insider #481 - Not Really - The Olympics Streams Aren't VR, But They Are Paving The Way
Project Profile:
Shooting Shooting "Savior" on URSA Mini 4.6K - Chapman University Film Students Create Stunning World War II Drama
Feature:
Are Online File Storage Sites for Business Secure? Are Online File Storage Sites for Business Secure?
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