Post/Production/Broadcast Features
Video:
Rumor: Apple Watch gets LTE | Macworld Podcast Ep. 569
Rumor: Apple Watch gets LTE | Macworld Podcast Ep. 569
Will the next Apple Watch have an LTE option, and is this something we want? The Macworld staff discusses that and more. Read More

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Technology:
Content Insider #531 - Choking Content Delivery
Content Insider #531 - Choking Content Delivery
Unlimited data is a lot like insurance. It's great as long as you don't use it. If you're enjoying your entertainment OTT then published download data speeds can vary...dramatically. I like Britian's new rule if you "sell" a service with a given speed then that's what you provide the customer to the TV, computer, smatphone, whatever. Or else! Even the best content delivery folks - Akami, Limelight, CDNetworks, Facebook, Google, Amazon - ultimately have to deliver through your provider. SMPTE, IEEE and other standards groups are working to make your streams take up less space on "their" pipes. Read More
Project Profile:
Blackmagic Design Marches Alongside Promar TV During the Divina Pastora Procession, Venezuela's Largest Live Event
Blackmagic Design Marches Alongside Promar TV During the Divina Pastora Procession, Venezuela's Largest Live Event
The Venezuelan Divina Pastora statue is one of the most important religious figures in Venezuela and is celebrated with one of the world's largest Marian processions. With more than four million attendees, the landmark procession takes place mid-January every year and runs 24 consecutive hours, garnering Venezuela's largest TV viewing audience. Promar TV Chief Engineer Jorge Kossowski has been following the Divina Pastora event since he was a young child with a strong desire to be more than just a spectator. Read More
Case Study:
Ads for Mobile
Ads for Mobile
Mobile content and streaming service providers have come up with the recommendation that less is more when it comes to ads that appear mysteriously on your device while agencies and more than a few marketers say shorter ads are ineffective. They feel their message is too important, too complex to be crunched down into a few seconds of screen time. Maybe they are that important, that good but it has also enabled more people - especially younger folks with shorter attention spans - to install ad blockers. One filmmaker in Chicago decided the mobile screen needed more than a scrunched TV ad and surprise...it works! Read More
Video:
iPhone 8 sneak peek, the iPod nano and iPod shuffle RIP, and Apple Park | Macworld Podcast Ep. 567
iPhone 8 sneak peek, the iPod nano and iPod shuffle RIP, and Apple Park | Macworld Podcast Ep. 567
In episode 567, the Macworld staff talks about what we may see in the new iPhones, reminisce about the iPod shuffle and iPod nano, and how Apples new campus may lead to the downfall of the company (not really). Also, this is the first time we've gone live and you can join us over on our Twitter or Facebook every Wednesday morning at 10am PST if you want to join in the discussion! Read More
Trailer:
Civil War Action
Civil War Action
Seventy plus years before WW II and the bloody battle on Dunkirk - made more infamous by the movie - there was the U.S.'s Civil War. And you can experience it up close and personal...very personal with the VR stream. Read More
Featured News:
ASSIMILATE SCRATCH VR Certified by Facebook Live 360 Ready for Live Streaming
ASSIMILATE SCRATCH VR Certified by Facebook Live 360 Ready for Live Streaming
ASSIMILATE's SCRATCH VR is now certified as a third-party software for the Facebook Live 360 Ready program. ASSIMILATE's VR partner, Z CAM, is also included in the Live 360 Ready program with its S1 VR camera. Along with a Z CAM S1 VR camera, SCRATCH VR Z provides the only camera/software Facebook-certified Live 360 solution. SCRATCH VR Z offers advanced, real-time features like inserting/composting graphics/text overlays, including animations, and keying for elements like green screen for live streaming. Read More
Featured News:
Assimilate Demos Z Cam S1- S1 Pro - Scratch VR Z Integrated VR Workflow at SIGGRAPH 2017
Assimilate Demos Z Cam S1- S1 Pro - Scratch VR Z Integrated VR Workflow at SIGGRAPH 2017
Assimilate, Santa Clara, CA - VR is the game changer in media today, as well as the future, for all markets, such as entertainment, mobile apps, education, medical, engineering, travel and more. At Siggraph 2017 Assimilate will be at The Studio-B&H booth 915 to demo its award-winning VR integrated workflows. Z Cam and Assimilate have partnered to offer the only integrated VR workflow with the Z Cam S1 or S1 Pro/Scratch VR Z Bundle: from image acquisition with Z CAM's high-performance S1/S1 Pro VR cameras, and stitching with its optical-flow WonderStitch software, through to a streamlined VR post-production workflow with Assimilate's real-time Scratch(r) VR Z tools. Read More
Video:
Macworld Podcast Episode 566: The Rock & Siri, iOS 10.3.3, iPhone 8
Macworld Podcast Episode 566: The Rock & Siri, iOS 10.3.3, iPhone 8
After a brief hiatus, the Macworld Podcast is back! The Macworld staff talks about the new Apple ad starring Dwayne Johnson, the security patch in the iOS 10.3.3 update, and how high is too high when it comes to iPhone 8 pricing. Read More
Case Study:
Fresh Off the Grill
Fresh Off the Grill
Just in time for summer, the Texas Beef Council had a series of social media videos prepared by Ralph Smyth Entertainment with outstanding results. Read More
Featured News:
Z CAM & ASSIMILATE Announce Second VR Integrated Workflow with New Ultimate S1 Pro VR Camera & SCRATCH VR Z Post Tools
Z CAM & ASSIMILATE Announce Second VR Integrated Workflow with New Ultimate S1 Pro VR Camera & SCRATCH VR Z Post Tools
Bringing ultimate VR camera and post-production tool performance to VR content creators, Z CAM and Assimilate(r) are offering their second VR integrated workflow bundle with the Z CAM S1 Pro VR camera and the Assimilate Scratch VR Z post-production tools. Following on the heals of the award-winning S1 Professional VR Camera that delivers impressive image quality, the new Z CAM S1 Pro offers an even higher level of image quality that includes superior handling of low lights and dynamic range with detailed, well saturated, noise-free video. Combined with Z CAM's WonderStitch optical-flow stitch feature and the end-to-end Scratch(r) VR Z tools, content creators in any market now have a hassle-free, streamlined workflow for creating the ultimate, professional VR experiences at incomparable price/performance value. Read More

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